New venture includes superstars Sergio Ramos and Marcelo Vieira of Real Madrid
Miami, FL – May 10, 2016 – MAGNUS Sports and RR-Soccer Management Agency
announced today the formation of a strategic alliance dedicated to the marketing and
sponsorship representation of major international soccer athletes. The venture has completed
its first initiative with Real Madrid superstars Sergio Ramos, Team Captain and Marcelo Vieira,
the team’s left back. The transatlantic partnership will focus its efforts on developing marketing
opportunities and negotiating commercial rights for players for the territories of North and South
America.
Marc Anthony, Chairman of MAGNUS Media said, “MAGNUS Sports will make it possible for
marketers and superstar athletes to work together on inventing the next generation of sports
marketing in the Americas. We are going way beyond conventional, old-fashioned product
endorsements and are excited about the opportunity to connect brands to soccer fans through
the heroes that drive their passion. Our shared vision is to push the limits by leveraging these
amazing athletes’ incredible talent and massive followings.”
René Ramos, President of RR-Soccer Management Agency added, “We are very pleased with
this agreement, which will allow our athletes to expand their presence in the Americas, a key
market in many international sports, that is also positioning itself as a benchmark in the world of
professional football. Both companies share a work philosophy based on professionalism, trust
and personal attention. We are confident that this partnership will raise the value that RRSoccer
Management Agency delivers to its athletes.”
About MAGNUS Sports
Founded by international music icon Marc Anthony, MAGNUS Sports, a division of MAGNUS Media,
brings to the venture its expertise in entertainment branding, marketing, social media, and content
development. Since last year, MAGNUS Sports has been assembling a roster of top tier baseball
athletes, and this latest venture now firmly establishes its presence in the soccer world. Other operating
units of MAGNUS include an artist management company, music publishing, digital content creation, film
& television, a music label and an entertainment-centric marketing practice focused on leveraging the
power of top Latino content creators in the U.S. and worldwide.
About RR-Soccer Management Agency
RR-Soccer Management Agency is a Company that offers representation, sports marketing and
comprehensive advisory services for athletes. Among its clients are some of the most prominent
international figures, along with promising youngsters in the domestic football market.